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JetBlue brings Amazon Prime inflight

Adam GavineBy Adam GavineMay 11, 20152 Mins Read
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May 5, 2015 – JetBlue has made an interesting announcement that it is bringing Amazon’s Prime unlimited, on-demand entertainment service to airline travel later this year, accessed via JetBlue’s free high-speed Fly-Fi broadband internet service.

The collaboration will enable Fly-Fi for Amazon Prime members to instantly access tens of thousands of movies and TV episodes, including exclusive Amazon Original Series such as Transparent, Mozart in the Jungle and Bosch, at no additional cost to their membership. In addition, all JetBlue customers will be able to rent or purchase hundreds of thousands of titles in the Amazon Instant Video store, including new release movies and day-after TV programming, over the free broadband internet.

“We want to provide the best digital video experience to our customers and we’re excited that with JetBlue, we will raise the bar in airline entertainment,” said Michael Paull, VP of digital video at Amazon. “We’re thrilled that Fly-Fi technology will give Prime members and customers unlimited, on-demand access to the full catalog of titles from Amazon’s digital video library while they’re in the sky – without the need to rush to download one more episode or movie before taking off, we’re helping make airline travel more enjoyable.”

Amazon and JetBlue worked together to ensure that the IFE system met the premium experience expected by customers when streaming movies and TV episodes from Amazon. Access to Amazon’s entertainment library will be built into the Fly-Fi Hub, giving customers instant access to watch titles from Amazon on their laptops, Fire devices, iPhones, iPads and Android phones and tablets, with no pre-flight download needed. JetBlue’s free Fly-Fi broadband Internet will be available on all JetBlue’s Airbus A321 and A320 aircraft this year, and on JetBlue’s Embraer E190 aircraft in 2016.

On top of unlimited instant access to movies and TV episodes, Amazon Prime members will be able to access and listen to more than one million songs available on Prime Music. All JetBlue customers will be able to purchase and download songs from the Amazon Music store, eBooks from the Kindle store, and apps and games from the Amazon Appstore and earn TrueBlue points when they shop specific categories on Amazon over the free Fly-Fi broadband internet while inflight or through JetBlue promotions.

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Adam Gavine
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Adam loves air travel, and since taking on the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the growth of the brand platform, and sits on various panels, including the Crystal Cabin Awards

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